Raising Canes vision is to grow Restaurants, serving our Customers, all over the world and be the brand for quality chicken finger meals, a great Crew, cool Culture and active Community involvement. requesting a reasonable accommodation In addition to consistently driving Customer traffic, goals will include establishing a strong brand with clear market positioning to increase brand loyalty. Youll see the top families ranked by index. We always are looking for great people to join in our journey, he said. At Canes, Restaurant Marketing is executed through localized Caniac (Grass As we strive to achieve Raising Canes Vision, we leverage multiple partnerships to expand our global footprint while maintaining a local presence & identity through great teamwork! The Business Unit Crewmembers will leverage their functional expertise to develop strategies, tactics and plans that help the Business Unit achieve its goals. The Business Unit Leader will lead & direct the Business Unit Team. At Canes, Restaurant Marketing is executed through localized Caniac (Grass-Roots or Neighborhood) Marketing, Media & Public Relations, Sponsorships (paid partnerships with for profit organizations) and Active Community Involvement initiatives (paid & non-pad partnerships with non-profit organizations). The Business Unit Leader will lead & direct the Business Unit Team. WebTARGET MARKET SEGMENTATIONS. The RLM will be responsible to evaluate the effectiveness of marketing strategies, tactics & programs and provide feedback, collaborate with the RSO (Restaurant Support Office) Marketing function to influence the evolution of programs, systems & processes. We are looking for a hardworking Field Marketing Manager - Cleveland to join our stellar team at Raising Cane's in Cleveland, OH. At Raising Canes, we support our Restaurants with both Business Unit & RSO support. At Canes, Restaurant Marketing is executed through localized Caniac (Grass Gaining productivity by innovating the digital employee experience. The ads are a not-so-subtle way of saying Raising Canes is a great place to work and the chain is always hiring, AJ Kumaran, co-CEO and COO, said. Read all about our exciting new platform enhancements. The Area Director of Restaurants is the restaurant leader responsible for directing and operating restaurants within a specific area that is assigned to him or her, while leveraging, directing and collaborating with the Area Business Unit Team. Our commitment & dedication to Restaurant support is a competitive advantage! Communication, connection, and care when it counts. The Business Unit Leader will lead & direct the Business Unit Team. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. She will be responsible for Raising Canes advertising, public relations, brand strategy and overall marketing. Charles Brantley is a digital marketing expert with over 10 years of experience in the industry. Sign up here. It is a very fun place to work at and Ive honestly come across some very interesting and exciting people that Ive created a bond with. Get todays need-to-know restaurant industry intelligence. Raising Canes, the wildly popular fast-casual restaurant brand known for its ONE LOVE chicken finger meals, built its vibrant culture on service. At Canes, Restaurant Marketing is executed through localized Caniac We have only ONE LOVE(r) - quality chicken finger meals! But its likely something the industry, As March Madness begins, restaurants make a mad dash to snag fans, Cracker Barrel intends to tout value with $5 to-go meals, McDonald's is expanding its Krispy Kreme test, KFC ditches some items to make room for others, Restaurant marketing is time-warping back to the future. geographic- states that contain Raising Cane's restaurants. At Canes, Restaurant Marketing is executed through localized Caniac The Business Unit Leader will set priorities & goals for the Business Unit Team that are aligned to Company objectives & plans so there is a singular message and clarity in priorities for the entire Business Unit Team. The platform quickly became the go-to spot for information on in-restaurant training, education opportunities, news alerts, and community involvement. Ill be moderating a star-studded panel with Kieran Donahue (IHOPs CMO), Tana Davila (P.F. We have only ONE LOVE - quality chicken finger meals! WebRestaurant Marketing is the implementation of the Raising Canes brand and Marketing Strategy. WebRaising Cane's, headquartered in Baton Rouge, Louisiana, has 40,000 workers, and is planning to expand its footprint in 2022. The Area Leader of Marketing (ALM) will lead the development and execution of Restaurant & DMA level marketing plans that are aligned to brand standards and designed to achieve Business Unit goals. Lensa, Inc. - Lensa is a job search engine. The Business Unit Leader will set priorities & goals for the Business Unit Team that are aligned to Company objectives & plans so there is a singular message and clarity in priorities for the entire Business Unit Team. Secondary Responsibility Provide Leadership and Coaching to Business Unit Team, Identifies current needs and/or gaps and directs Business Unit Team support to achieve desired results, Directs Area Marketing support in developing and altering plans to most effectively utilize media, sponsorships and active community involvement, Directs Training support to support underperforming Restaurants, certify training Restaurants, facilitate rollouts and assess effectiveness of current training programs, Directs Recruiting support to assess needs, build recruitment strategies and allocate resources to attract and onboard all levels of Restaurant Crewmembers, Conducts regular business reviews in conjunction with the Area Business Unit Team, Tertiary Responsibility Collaborates with RSO and Functional Crewmembers to Support Restaurants, Collaborates with Functional Leaders to screen and hire best-in-class Functional experts for the Area Business Unit Team, Collaborates with Functional Leaders in all personnel management of the Business Unit Teams: compensation, performance reviews, expense management and PTO review and approvals, Provide insight and feedback to RSO & Functional Crewmembers on the effectiveness and usefulness of all Restaurant programs, systems and tools, Recognizes when potential gaps in support, processes, and/or tools for the Restaurants exist and notify the appropriate parties for resolution, Leverages appropriate forums to ensure all RSO & Functional Crewmembers are aligned to the goals and objectives of the Area Business Unit Team, 5+ years experience in the restaurant industry with multi-unit leadership experience, Retail / Restaurant experience in Operations for multiple units, Microsoft Proficient: Word, Excel & Power Point, Acts as a role model, consistently represents & lives Canes Values, Adherence to Company How We Do Business requirements, Required to live within assigned Region, Area or Market (Home Base or Regional Office Base as assigned), Strong work ethic and hands on approach, High level of attention to detail, analytical & decisive decision maker, Action & result oriented, strong commitment to quality & data-driven results, Ability to see the big picture and focus on unit level performance concurrently. Our commitment & dedication to Restaurant support is a competitive In addition, to Vendors, Franchise and RSO Partners, Restaurant Support Business Unit Team Partners & Crewmembers are critical to our success! You might liken it to a family reunion; the platform is the place where employees from across the company connect with each other, submitting their thoughts and ideas about work, sharing the fun, and staying safe. WebStep 1: Rank Top Segments Go to the Analyze tab. The Raising Cane's management team includes Bryan Brown (Chief Development Officer), Vince Severns (SVP Information Restaurants will always be the center of our business. The Business Unit Teams are comprised of Support Crewmembers who are functional experts in various disciplines. We are always interested in feedback and suggestions from our customers about our restaurant operations. Welcome to RBs weekly roundup of the latest developments in restaurant marketing. We use cookies to improve your experience on our site. In an exclusive interview with Mashed, Graves revealed 30 Raising Cane's Marketing Strategy jobs. WebRestaurant Marketing is the implementation of the Raising Canes brand and Marketing Strategy. Changs CMO) and Alice Crowder (Krystal Restaurants CMO) to discuss how the pandemic has redefined restaurant marketing. The Tour360 22 X Waffle House golf shoes go on sale Thursday ($200 for womens sizes, $210 for mens). We are not an agent or representative of any employer. Marketing Strategy Cont. One Love. campaign features more than 6,000 Canes crew members some from every one of the fast casuals 622 locations. The platform was launched in October of 2020, several months into the pandemic and social restrictions. With alignment from Department / Function leaders, the Business Unit Leaders will determine & direct the day to day priorities of Business Unit Crewmembers. Would you wear Waffle House sneakers? The Business Unit Crewmembers will leverage their functional expertise to develop strategies, tactics and plans that help the Business Unit achieve its goals. Roughly 2- 3% of sales goes towards marketing Cane's advertises on many platforms from social media to radio and television ads. The Business Unit Crewmembers will leverage their functional expertise to develop strategies, tactics and plans that help the Business Unit achieve its goals. The RSO Support Department / Functional leader is responsible for the hiring, training, personnel management, development & functional routines for the Business Unit Crewmembers. We have only ONE LOVE - quality chicken finger meals! Web page addresses and e-mail addresses turn into links automatically. Ability to lead, motivate, and empower Canes managers to higher levels of performance, Team oriented, collaborative & culturally aligned (Work Hard & Have Fun! Marketing Bites: Expect to see more chains promote their workplace culture. Team oriented, collaborative & culturally aligned (Work Hard & Have Fun! WebRaising Canes is a brand that values high performance. In addition to consistently driving Customer traffic, goals will include establishing a strong brand with clear market positioning to increase brand loyalty. This role is primarily responsible for driving the internal communications strategy and site development for the companys internal communications mobile app. In the ad, the chain points out that 95% of its franchisees began as delivery drivers or store employees. The ALM will be responsible to evaluate the effectiveness of marketing strategies, tactics & programs and provide feedback, collaborate with the RSO (Restaurant Support Office) Marketing function to influence the evolution of programs, systems & processes. The various Support Departments or Functions are led by best-in-class experts. Who knew our famous, sweet cream waffles could also be so much fun to wear? Waffle House President and CEO Walt Ehmer said (hopefully for the first time ever) in a statement. At Canes, Restaurant Marketing is executed through localized Caniac Type Raising Canes in the search box. Our commitment & dedication to Restaurant support is a competitive advantage! The Business Unit Leader will set priorities & goals for the Business Unit Team that are aligned to Company objectives & plans so there is a singular message and clarity in priorities for the entire Business Unit Team. requesting a reasonable accommodation The company was founded in 1996 and is based in Baton Rouge, Louisiana. demographic- men and women. Raising Cane's General Managers are sworn to secrecy Shutterstock According to a tweet from Raising Cane's itself, the chain's General Managers at each Raising Cane's Chicken Fingers has now surpassed $1.5 billion in annual sales tripling in size within the last four years and more than doubling its team to 25,000 As we strive to achieve Raising Canes Vision, we leverage multiple partnerships to expand our global footprint while maintaining a local presence & identity through great teamwork! WebAccelerates the already fast-growing Raising Canes Brand, Founder and Mascot social channels through distinct content calendar development, timely pop culture and trending ), Exercises good judgment & decision making, Problem solver, analytical, detailed & process oriented, Self-starter, organized and able to manage multiple priorities (project management), Excellent interpersonal & communication skills, Ability to establish goals and convert plans into action, Bachelors Degree Required (Marketing & Communications degree preferred) or relative experience in a field marketing role, 3-5 years of Marketing experience required, Field Marketing experience in a multi-unit restaurant /retail environment (trade area based marketing planning & execution), Knowledge and experience working with media and sponsorships including establishing new & maintaining relationships, negotiating contracts, implementing assets and assessing impact, General knowledge of core marketing concepts and competencies, Operational mindset with strong interpersonal skills, Expert time management and project organizational skills, Acts as a role model, consistently represents & lives Canes Values, Adherence to Company How We Do Business requirements, Required to live within assigned Region, Area or Market (Home Base or Regional Office Base as assigned), Ability to Travel 50-70%; within designated area, The 20 Most In-Demand Jobs in the US 2023, Competition for jobs has increased. Connect With Us! This job is no longer accepting applications. B03 #BackyardBliss comes in second at 1.6x. We are not an agent or representative of any employer. You can deactivate or delete job alerts by clicking the button below. Raising Canes certainly isnt the first chain to feature its employees in ads. At Canes, Restaurant Marketing is executed through localized Caniac The Area Director is focused on near-term, restaurant-level results in the Area which in turn create sustainable, long-term value for the companys Owner, Crewmembers and Shareholders. Communications Manager job title. WebPromotional Strategy One of the main ways Raising Canes has integrated its marketing is through Facebook. Candidates must live in or relocate to market. You have already created a job alert with same filters. They wanted the high performer. It was really fun, said Kumaran, who appears in the ads with Raising Canes founder and co-CEO Todd Graves. You can also receive alerts via instant message. Business Unit Support Crewmembers are aligned to a specific Business Unit defined as either a Region, Market or Area. WebThank you so much for your enthusiasm about Raising Canes. WebRestaurant Marketing is the implementation of the Raising Canes brand and Marketing Strategy. WebRaising Cane's Chicken Fingers is hiring a Field Marketing Manager, with an estimated salary of $80,000 - $150,000. Serve as an innovation expert for internal communications tools, staying abreast of trends and tools, and providing direction and assistance on the development of new and effective ways to communicate via our current and future channels, Drive the overall editorial content strategy and calendar for the companys internally focused communications app including articles, documents, videos, photos, cultural pieces and more, Manage adoptions and all aspects of analytical data and highlight calls of action to improve engagement of internally focused communications app, Consult with internal teams, including Multimedia and Design, to drive engagement for the app, Help lead ideation and content creation targeted for our internal audiences Restaurant Crewmembers, Restaurant Managers, Franchise Partners and RSO Crewmembers, Manage the overall workflow of app content submissions and requests from internal departments throughout the Company serving as a gatekeeper for content and ensuring content is developed on time and meets Raising Canes standards, Serve as the first line of troubleshooting and counsel across the organization for app issues, solutions, content creation, organization of content and functionality of the utility, Analyze app site information, including usage trends, click-through rates, and recommend improvements to continually evolve the utility, Manage Communications Specialist dedicated to the mobile application, Manage communications between Restaurant Support Office and the Restaurants, serving as a primary point of contact and a communications gatekeeper for Restaurant Operators, Collect content/information from internal departments and write content for Restaurant Operators and Franchise Partners, Write and edit a variety of internal documents, executive communications, mass email communications and other communications, as assigned, Support the training team, as needed, to develop and implement training materials in a variety of mediums for campaigns and other program launches, as assigned, Bachelors degree required emphasis on Communications, Journalism or English preferred, 5-7+ years communications experience required emphasis on internal or field communications preferred, Solid understanding of internal communications mobile application strategy and execution, in addition to maintenance, Experience managing a Company Intranet/Internal Mobile Application or Social Media experience a plus, Superior writing, editing and proofreading skills, Advanced PC skills, including Microsoft Office (Word, Excel, PowerPoint, Outlook), Manage multiple projects and deadlines under direct supervision and independently, Effective and consistent communication with colleagues and our vendors, Commitment to highest production quality on all projects, Ability to handle stressful and time sensitive situations in a cool, effective manner. Every talented Crewmember in our Restaurant Support Office (RSO) is integral to our success and a value to our rapidly growing company. in the application process, EOE including Disability/Protected Veterans. Restaurants will always be the center of our business. The Area Director is fully accountable for all Restaurants within his or her Area including new restaurant growth, revenue and sales growth, profitability and human capital management. The Business Unit Teams are comprised of Support Crewmembers who are functional experts in various disciplines. Sign In Ohio Metropolitan Area Leading customer engagement strategy for JP Morgan Chase Consumer Bank by creating an omnichannel Chevy Chase surprises drive-thru customers at Raising Cane's in Charleston S.C..Distance between WebRaising Canes, the wildly popular fast-casual restaurant brand known for its ONE LOVE chicken finger meals, built its vibrant culture on service. Business Unit Support Crewmembers are aligned to a specific Business Unit defined as either a Region, Market or Area. in the application process, EOE including Disability/Protected Veterans. For information on Consider the chains sales in 2016 were about $576 million with about 250 units. Business Unit Support Crewmembers are aligned to a specific Business Unit defined as either a Region, Market or Area. 100 North Ste 802, Baton Rouge, Louisiana, 70802, United States. Please enter a Name and Password so you can update your Job Alerts in the future. Team oriented, collaborative & culturally aligned (Work Hard & Have Fun! All Rights Reserved. Weve worked on it since the beginning of the year.. ), Exercises good judgment & decision making, Problem solver, analytical, detailed & process oriented, Self-starter, organized and able to manage multiple priorities (project management), Excellent interpersonal & communication skills, Ability to establish goals and convert plans into action, Primary Responsibility Support Restaurants, Collaborates with Business Unit leaders to evaluate the marketing readiness of each Restaurant to establish support approach and expectations frequency and execution of touch points varies with Operator tenure and individual Restaurant performance, Train the Restaurant Marketing System to New Operators and provide ongoing training of new marketing initiatives and existing programs, Responsible for enforcing Raising Canes brand standards and Restaurant Marketing philosophies, Secondary Responsibility- Support Business Unit(s), The RLM is responsible for developing and executing business unit marketing plans that include specific marketing objectives (Sales, Customers, ROI & Brand Loyalty goals), Lead Regional Area Leader of Marketing team and reinforce Business Unit routines, Tertiary Responsibility Support Function, Recruit, hire and train exceptional Area Leaders of Marketing and Restaurant Marketing Coordinators, Influence function support resources and priorities, Expert knowledge of core marketing concepts and competencies, Operational mindset with strong interpersonal skills, Expert time management and project organizational skills, Acts as a role model, consistently represents & lives Canes Values, Adherence to Company How We Do Business requirements, Required to live within assigned Region, Area or Market (Home Base or Regional Office Base as assigned), *Ability to Travel 50-70%; within designated area *, Bachelors Degree Required Marketing & Communications degree preferred, 8+ years of Marketing experience required, Field Marketing experience in a multi-unit restaurant /retail environment (trade area based marketing planning & execution), Knowledge and experience working with media and sponsorships including establishing new & maintaining relationships, negotiating contracts, implementing assets and assessing impact. Responsibilities: Raising Cane's Chicken Fingers is seeking an NRO & Program Marketing Manager to be based in our Plano, TX Restaurant Support office. New store prototypes, strong marketing, our digital and loyalty innovation have our franchisees operators and management team as ready as ever to execute on our growth potential, said Darin Harris, Chief Executive Officer, during Jack in the Box Inc.s Q3 fiscal 2021 earnings call with analysts. Search job openings, see if they fit - company salaries, reviews, and more posted by Raising Cane's employees. Our commitment & dedication to Restaurant support is a competitive You will be responsible for developing and executing a roadmap that improves our attribution and measurement, facilitates incrementality testing, and adapts to changes in the broader Restaurants will always be the center of our business. In addition to consistently driving Customer traffic, goals will include establishing a strong brand with clear market positioning to increase brand loyalty. Restaurant Marketing is the implementation of the Raising Canes brand and Marketing Strategy. To find out more, read our privacy policy. Become a Restaurant Business member today and unlock exclusive benefits, including unlimited access to all of our content. WebOverview: At Raising Cane's Chicken Fingers(r), our concept is focused and unique. The RLM will be responsible to evaluate the effectiveness of marketing strategies, tactics & programs and provide feedback, collaborate with the RSO (Restaurant Support Office) Marketing function to influence the evolution of programs, systems & processes. At Canes, Restaurant Marketing is executed through localized Caniac Every talented Crewmember in WebRestaurant Marketing is the implementation of the Raising Canes brand and Marketing Strategy. At Canes, Restaurant Marketing is executed through localized Caniac Apply ), Exercises good judgment & decision making, Problem solver, analytical, detailed & process oriented, Self-starter, organized and able to manage multiple priorities (project management), Excellent interpersonal & communication skills, Ability to establish goals and convert plans into action, Primary Responsibility Support Restaurants, Collaborates with Business Unit leaders to evaluate the marketing readiness of each Restaurant to establish support approach and expectations frequency and execution of touch points varies with Operator tenure and individual Restaurant performance, Train the Restaurant Marketing System to New Operators and provide ongoing training of new marketing initiatives and existing programs, Responsible for enforcing Raising Canes brand standards and Restaurant Marketing philosophies, Secondary Responsibility- Support Business Unit(s), The RLM is responsible for developing and executing business unit marketing plans that include specific marketing objectives (Sales, Customers, ROI & Brand Loyalty goals), Lead Regional Area Leader of Marketing team and reinforce Business Unit routines, Tertiary Responsibility Support Function, Recruit, hire and train exceptional Area Leaders of Marketing and Restaurant Marketing Coordinators, Influence function support resources and priorities, Expert knowledge of core marketing concepts and competencies, Operational mindset with strong interpersonal skills, Expert time management and project organizational skills, Acts as a role model, consistently represents & lives Canes Values, Adherence to Company How We Do Business requirements, Required to live within assigned Region, Area or Market (Home Base or Regional Office Base as assigned), Ability to Travel 50-70%; within designated area, Bachelors Degree Required Marketing & Communications degree preferred, 8+ years of Marketing experience required, Field Marketing experience in a multi-unit restaurant /retail environment (trade area based marketing planning & execution), Knowledge and experience working with media and sponsorships including establishing new & maintaining relationships, negotiating contracts, implementing assets and assessing impact.

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